Alex Lloyd-Hunter of digital agency Forward Action was one of the judges in this year’s TUC Communications Awards. And before the ceremony, he talked to a group of union communicators about his particular specialism – optimising results from digital engagement with supporters. Here’s a run through of some of the points he made that could be useful to unions.Continue reading Optimising digital engagement with union comms
At the end of June we convened the third session of the TUC Digital Lab, where we discussed and workshopped approaches to running successful ballots, with help from digital tools and design methods.Continue reading Successful union balloting with digital: TUC Digital Lab workshop report
For the second TUC Digital Lab workshop, we brought together colleagues from 14 union organisations to help us identify good practice in union digital campaigning.Continue reading Campaigning to win with digital: TUC Digital Lab workshop report
We’ve been doing some work at the TUC to improve our own social video output. The digital comms team got together recently to take stock of what we’ve learned and where we’ll go next, and we thought it could be useful to share more widely for other unions looking into their work in this area.Continue reading Developing social video at the TUC
TUC digital comms experts Riz Hussain and Scott Gilfillan took part in this webinar on 15 May, to discuss how trade unionists can use features on social media to organise, network and campaign. You can watch it here:Continue reading How to make the most out of Facebook and Twitter for your union
What is ‘Privacy by design’?
‘Privacy by design’ is the mindset we need to adopt when designing any data collection that involves personal data.
It’s about being proactive and thinking about the rights of individuals and how you can protect those rights by keeping their data safe.Continue reading Privacy by design: Keeping union digital projects data safe
The first TUC Digital Lab workshop (Friday 26th April) focused on using digital channels to welcome new members to our unions. Colleagues from different roles across 14 unions came together for a three hour deep-dive into the issue.Continue reading Welcoming new members to our unions: TUC Digital Lab workshop report
At the TUC Digital Lab, we seek to develop solutions for the union movement, in the most sustainable and effective way. These are the 8 principles we try to follow in our work (v1.0).Continue reading 8 principles for union digital transformation
Technology is transforming pretty much every area of our economy and society. Digital is now the mainstream choice for day-to-day interactions, raising expectations and making new choices possible every day.
Adapting to this new environment is crucial for any organisation that wants to continue to exist, let alone thrive. The TUC Digital Lab aims to help unions do just that.Continue reading A Digital Lab for the union movement
Mathias Askholm co-leads HK Lab, an ambitious innovation project at Denmark’s HK union that is helping the union and its members adapt to the implications of technological change. He joined us for a seminar at the TUC to talk about union innovation – this blog is a summary of the presentation he gave.